Add a brand.

New client, prospect, or internal Chapter brand. You can tag personas once it's saved.

Scaffold this profile with Claude — fill the form below from a URL or just a name. Edit before saving. (You can still skip both and fill everything by hand.)

Option 1 — From URL (best)

Fetches the homepage plus about/story/team pages, then drafts from the actual content. Locations and competitors come from what the site says, not guesses.

Option 2 — From name only

Linked tools